• The 95210 Kids on the Go! Program was implemented by the NCH Safe & Healthy Children's Coalition in 2012 with the Collier County Public Schools (CCPS) as an effort to increase physical activity and decrease the incidence of obesity among kids. What began in Spring 2012 at two Title I elementary schools in Collier County, has now expanded to all our CCPS elementary schools.

• Participants in the 95210 Kids on the Go! program run a total of 26.2 miles, the equivalent of a full marathon during the school year. Children utilize Marathon Kids technology for tracking their distance and setting personal goals. Children that run 25 miles are invited to attend the final celebratory mile run at the local feeder high school.

• At the final mile celebration, parents, teachers, and local officials cheer children on to complete the final mile. Each child receives a t-shirt, and upon successful completion of their run, they also receive a medal as well as fresh fruit and water. 21,035 children have participated, and 33 final mile runs have been hosted since the program’s inception in 2012.

• Throughout the program, students build endurance, increase self-confidence, and embrace the healthy lifestyle principles of the 95210 Let’s Go! Campaign and staff at participating schools report the program also has a positive impact on behavior and attention.

• The 95210 Kids on the Go program was developed to help children fulfill the 1-hour physical activity portion of the NCH Safe & Healthy Children's Coalition 95210 Let's Go! campaign. 95210 provides an easy way to remember how to lead a healthier lifestyle where 9 represents the number hours of sleep a child should get each day, 5 signifies the number of servings of fresh fruits and veggies one should consume each day; 2 is the maximum amount of screen time – TV/ video games – a child should view each day; 1 hour of physical activity as mentioned and the 0 reminds children to avoid all sugary beverages and tobacco products.